Invitation for Request for Expressions of Interest    Status:Approved

GOVERNMENT OF THE PEOPLE'S REPUBLIC OF BANGLADESH

Ministry/Division : Election Commission Secretariat
Agency : Election Commission Secretariat
Procuring Entity Name : Identification System for Enhancing Access to Services (IDEA) Project (2nd Phase)
Procuring Entity Code : 224331200
Procuring Entity District : Dhaka
Expression of Interest for Selection of : Consulting Firm (National)  (Lump-Sump)
Title Of Service : Production of TVCs/OVCs, Social Media Contents and Social Media Marketing.
EOI Ref. No. : 17.14.0000.240.07.215.2025-3303
Date : 14/10/2025

KEY INFORMATION

Procurement Sub-Method : Quality and Cost Based Selection(QCBS)

FUNDING INFORMATION

Budget and Source of Funds : Development Budget GOB
Development Partners :

PARTICULAR INFORMATION

Project/Programme Name :
EOI Closing Date and Time : 30/10/2025 3:00 PM
Publication Date : 15/10/2025

INFORMATION FOR APPLICANT

Brief Description of Assignment : Development of campaign planning, OVC/TVC Production, CG/Short Videos, content development and Social Media Contents and Social Media Marketing. The Bangladesh Election Commission (BEC) is responsible for ensuring free, fair, and transparent elections as well as managing the National ID (NID) system. To effectively carry out these duties, the BEC intends to boost social awareness and encourage active citizen participation through inclusive and impactful communication strategies that reach all segments of society. In support of this goal, the IDEA-2 project invites qualified consultancy firms to design and execute a comprehensive communication and awareness campaign. The assignment aims to promote public understanding and engagement with the National ID (NID) system and electoral processes through inclusive, multi-channel strategies. Key objectives include countering misinformation, increasing civic awareness, encouraging voter participation - particularly among youth, women, minorities, and marginalized groups - and fostering responsible social behavior aligned with democratic values. The campaign must address challenges such as low literacy, cultural diversity, misinformation, and behavioral resistance by delivering accessible, accurate, and impactful content across digital and traditional platforms.
Experience, Resources and Delivery Capacity Required : Interested Consulting firms must provide the following information as part of the EOI: a) Brochures/Company profile (Describing the company's expertise, strength, experience, core function, products and services, list of professional staff/ resources, and equipment list to carry out this assignment). b) Updated trade license (consultancy/advertising firm) and Certificate of Incorporation (if applicable). c) VAT registration certificate, Updated Income tax certificate with TIN certificate. d) ISO 9001:2015 Certificate. e) The consulting firm must have 05 (Five) years of experience in relevant fields (must attached related documents). f) The consulting firm must have specific experience in production & promotion of audio-visuals/OVC’s/TVC's/documentary (must have 3 single contracts) for any government/semi government/INGO/NGO agencies in Bangladesh within the last 05 (five) years; value should not be less than BDT 80 lacs in aggregate (must attached related documents). g) The consulting firm must have campaigning through social media related experience in any government/semi government/INGO/NGO agencies in Bangladesh within the last 03 (three) years, aggregate value should not be less than BDT 80 lacs in 03 single contract (maximum). It should have a minimum of 3 facebook pages for government/semi government/INGO/NGO agencies and each page has a minimum of 100K followers (related documents, page link and screenshot must be attached). h) The consulting firm must have a feasibility study, project evaluation, publicity situation assessment, publicity strategy development related experience for local markets in any Government agency (must attached related documents). i) Audit report of the last 3 (three) years. j) Must have a working capital/liquid assets/Credit facility certificate from a scheduled bank of Tk. 80.00 Lacs (Eighty-Lakh) (Any credit facility certificate issued before 28 days before the last date of submission of EOI will not be accepted).
Other Details (if applicable) : The consultancy period is 12 months.
Association with foreign firms is : Encouraged
Eoi Detail Information
Ref No Phasing Of Services Location Start Date Completion Date
17.14.0000.240.07.215.2025-3303 Production of TVCs/OVCs, Social Media Contents and Social Media Marketing . Dhaka 15/10/2025 30/10/2025

PROCURING ENTITY DETAILS

Name of Official Inviting EOI : Brigadier General Mohammad Azizur Rahman Siddiqui
Designation of Official Inviting EOI : Project Director
Address of Official Inviting EOI : Identification System for Enhancing Access to Services (IDEA) Project (2nd Phase), Nirbachan Bhaban (Floor-8), Agargaon, Dhaka-1207.
Contact details of Official Inviting EOI : Phone : 0255007594, Fax : , Email : pd.idea2.bd@gmail.com
The procuring entity reserves the right to accept or reject all tenders